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McDonald’s received the Grand Prix, the evening’s optimum campaign award, for its “Step into McDonald’s” application, which tapped lover-driven manner to co-produce a new attire brand with Gen Z-favored shoe brand name copyright.
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We have been exceptionally lucky as being a manufacturer to acquire a skilled PR Newswire rep who is a long-standing, tried using-and-genuine associate for Chipotle. She has assisted identify regions of opportunity to improve visibility and engagement for our press releases.”
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Judged by main experts within the fields of PR, communications, and journalism, winning a PRCA APAC Award signifies noteworthy accomplishment and recognition for fantastic get the job done in these parts.
Your entry is going to be judged quite and objectively, irrespective of price range, scale or source. Each individual entry will probably be judged inside of its individual context and By itself deserves offering an excellent participating in industry to large and little organizations and campaigns alike.
That is the opportunity to showcase your best procedures and achievements which were reworking companies and brands, and celebrate those who redefine forward-wondering and steer the general public relations industry forward.